News

Soccer Goal for Evergreen East – Updated

Vertical Boost is working on a project to provide a regulation size (8′ x 24′) soccer goal to benefit the children and families living at Evergreen East in Fairport, NY.

We are currently working with our partners at Evergreen East and WinnCompanies to finalize the details. We will post more information here as the project progresses.

*** 10/31/2024 Update *** – We received the official approval from Evergreen East and WinnCompanies to proceed with this project! We want to thank them and the great people at the Town of Perinton for their help so far. We are now working on getting quotes and preparing for the fundraising activities. Please stay tuned for more!

*** 12/16/2024 Update *** – We have secured our fundraising goal of $2,700 through the generosity of the Fairport Rotary! We are now planning for the purchase of the goal and then we’ll begin plans for an unveiling this Spring!

*** 2/25/2025 Update *** – Funds have been sent from the Rotary to the Town of Perinton and they have purchased the soccer goal! We are planning for an installation date this spring. We are also planning a small ceremony to introduce the goal to Evergreen East and recognize the efforts of all who helped make this possible.

*** 03/26/2025 Update *** – We attended the Perinton Town Board Meeting on Wednesday, March 26th. The Town of Perinton officially accepted funds from Vertical Boost and the Fairport Rotary for the brand-new regulation-size soccer goal at Evergreen East. We are planning a fun kickoff event to debut the goal.

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2024 Winter Wear and Toy Drive with PrimeTime585

PrimeTime585-Freeze Logo

*** All donations must be NEW ***

As Rochester’s weather starts to turn cold we are once again partnering with Primetime585 on a Winter Wear and Toy drive! We are accepting donations of ***NEW*** Winter Wear (hats, gloves, coats, snow pants, etc.) and Toys.

Donations will benefit the following:

Golisano Children’s Hospital – Sickle Cell Unit
PrimeTime585 has adopted the Sickle Cell Unit at Golisano Children’s Hospital. Sickle Cell Disease is an inherited blood disorder that is present at birth. It can be diagnosed in children as young as 6 months old. It is a painful disease that can lead to infection, cause strokes, and can require many blood transfusions. While this unit is serving over 150 children, it wasn’t as well known as others, and therefore wasn’t receiving many donations. Primetime585 is working to change that.

Other Beneficiaries
Primetime585 has also adopted several city and rural schools, as well as homeless centers which house kids, to provide winter wears and toys.

More Information
Vertical Boost is assisting PrimeTime585 by helping collect the donations in Fairport at the following locations:

The collection boxes will be open until Sunday, December 15th. Thank you in advance for all of your support!

3rd Annual Summer Sneaker Drive

Our Summer Sneaker Drive returns for its 3rd year! Through the kindness of so many generous donors, we have distributed over 400 pairs of sneakers in the community. Let’s work together to keep it rollin’!

We are continuing to champion the idea that “Everyone deserves a chance to play!” again this year. Studies consistently show that participating in sports can lead to immediate and long-term benefits for youth, their families, and communities. Aside from the physical benefits, sports can help teach teamwork and problem-solving skills. Sports have also been proven to keep youth from falling into cycles of anti-social behavior, violence, crime, and drug use.

We are kicking off our 3rd Annual Summer Sneaker Drive with donation boxes set up at various basketball camps and the Perinton Recreation Center. We plan to collect the donations, clean them up, and then distribute them to programs in the local community.

We ask that you kindly consider donating to help this worthy cause.

Special thanks to all of our gracious partners who help support our projects!

2nd Annual Fairport Book Drive

We are excited to announce that we are partnering with the Rochester Education Foundation for a book drive to support their Give Back, Give Books program. The program will run from April 9th – April 19th.

We have donation boxes in the following locations:

We will be accepting new and used books (in “like-new” condition). Here is the Rochester Education Foundation’s wishlist:

If you prefer to buy local, please consider visiting Hipocampo Children’s Books located in the South Wedge.

Fairport Rotary Presentation

Fairport Rotary Presentation 2023
Trevor presenting at a Fairport Rotary meeting
Fairport Rotary Presentation 2023
Trevor presenting at a Fairport Rotary meeting
Fairport Rotary Presentation 2023
Our Fairport Rotary presentation

It was such an honor to speak at the Fairport Rotary meeting on Monday, December 18th 2023. They are a world-class organization that does so much to help others.

We had a great dinner and met a lot of nice people. We then gave a slide show presentation to the group. We enjoyed sharing our story and interacting with the members during the Question and Answer session.

We’d like to thank to Becky Wilson and President Tom Wolanski for this wonderful opportunity. Their members also brought in shoe donations. We are so appreciative and will make sure the donations go to areas of our community where they can help the most.

News 8 PrimeTime585 Good Citizen Award

PrimeTime585Award2023
Calvin receiving the News 8 PrimeTime585 Good Citizen of the Year Award

We were so blessed for Calvin to have been presented with the first News 8 PrimeTime585 Good Citizen Award. It was a wonderful experience to be honored alongside so many amazing athletes from Section V.

Thank you to News 8 and PrimeTime585 for putting this award show together and making it so special for the honorees and their families.

See the video and more details here:

https://www.rochesterfirst.com/sports/high-school-sports/news8-primetime585-elite-awards/news-8-primetime-elite-good-citizen/

2023 Winter Coat and Toy Drive with PrimeTime585

PrimeTime585-Freeze Logo

As Rochester’s weather starts to turn cold we are once again partnering with Primetime585 on a Coat and Toy drive!

Golisano Children’s Hospital – Sickle Cell Unit
PrimeTime585 has adopted the Sickle Cell Unit at Golisano Children’s Hospital. Sickle Cell Disease is an inherited blood disorder that is present at birth. It can be diagnosed in children as young as 6 months old. It is a painful disease that can lead to infection, cause strokes, and can require many blood transfusions. While this unit is serving over 150 children, it wasn’t as well known as others, and therefore wasn’t receiving many donations. Primetime585 is working to change that.

*** Coats and Toys must be new for the hospital. ***

Rochester City Schools
Primetime585 has also adopted 6 city schools, 2 rural schools, and 3 homeless centers which house kids, to provide coats and toys. Gently used coats and new toys are being collected to support families in these under-resourced areas.

More Information
Vertical Boost is assisting PrimeTime585 by helping collect the donations in Fairport at the following locations:

The collection boxes will be open until Friday, December 15th. Thank you in advance for all of your support!

Fairport Scarecrow Festival 2023 – Raffle

Fairport Scarecrow Festival 2023
Fairport Scarecrow Festival 2023

We are offering a chance to win one $20 Dick’s Sporting Goods Gift Card. You can earn entries into the raffle by doing one (or both) of the following between Thursday, September 28th, 2023 through and including all of Sunday, October 1st, 2023:

  • 1 entry – follow us on one of our 3 social media platforms
  • 1 entry – snap a picture with our scarecrow and post it on social media (remember to @ us on your post)

Yes, you can gain 1 entry per each platform! So if you follow us on all 3, then you can get 3 entries.

On Monday, October 2nd, 2023 we will draw one entry at random and award the $20 gift card to that single winner. We will announce the results on our website and all of our social media platforms. Good luck!

We are looking to increase our reach on social media to keep people aware of our events and opportunities to help. We routinely collect gently used items such as sneakers, coats, toys, books, and more. We clean them up and donate them to the areas of greatest need within our community. We promise that we won’t spam you, contact you (unless you win), sell your information, or anything bad like that.

Here are the 3 eligible social media platforms:

*** Update: Congratulations to Isabella M. on winning our $20 raffle! Thanks to all who participated! ***

2nd Annual Summer Sneaker Drive – Final

After distributing a large amount of the donated sneakers at the Pines of Perinton Back to School Event, we met up with our friends from PrimeTime585. They were also collecting sneakers for kids in need in both urban and rural locations. We donated our remaining collection to their cause, knowing that they would do a great job getting them to the areas of greatest need. Thank you again to all of our donors and partners! We really appreciate your kindness and support!